TV and cinema ad for a popular culinary and lifestyle magazine
Concept & Production
Kukbuk Dzieciaki is a culinary & lifestyle magazine made entirely by kids ages 5-12. We were commissioned to create a cinema and TV ad as well as a series of short online videos.
The idea behind the final project was to show how the magazine inspires kids to experience life. We asked kids serious question like - what is love? - gave them controversial food to try and filmed their reactions. We aimed at showing natural kids behaviours.